Welcome to Crab Creative

We’re an integrated digital agency that thinks deeper and looks further. We don’t believe in anchor-less design – solutions that merely skim the surface. Instead we question, explore and challenge, so we understand your true business goals.

We’ve developed a process, a culture and tools that combine the most powerful
aspects of research, design, technology and marketing.

We call it think deeper®.

It’s the starting point for every project. Research. Analyse. Question. Understand. And then, only then, start creating. That’s why you’ll find that our campaigns, solutions and ideas have stronger, deeper, more solid foundations.

From this point we draw on everything – our team’s eclectic experience, your ideas and knowledge, inspiration from past, present and future – to find the most direct, powerful way of getting your message across. It all adds up to more effective design and measurable return on investment.
 

Digital media has transformed the way we work, live, buy and sell. From streaming live TV to enabling voice-over IP, it’s offering countless opportunities.

To survive and thrive, businesses must find original strategies and creative design that will make that crucial customer connection. And that’s where we come in.

We use a consultative approach to get to know your business. We immerse ourselves in your world, tap in to your experience, we research and understand your market.

Using our unique tools and affiliations we can provide a full analysis of your business and the state of your competitors. Armed with this knowledge we’ll help identify the best course of action.

When the idea is backed by deeper thinking®, focused research and genuine insights, digital media has the power to inspire. We’ve been working online since the early days, but we’re continually amazed and inspired by what is possible.

Our team has the skills and experience to explore any avenue, but whatever route we take, we’ll make sure the creativity is founded on genuine reasoning and audience research. From this we deliver projects that are original and effective.

Consumer behaviour is shifting. The internet is shaping TV and Radio. Social networking is changing society. The web is challenging the high street. With over 40 million people using the internet in the UK alone, businesses have to engage with these new habits.

The world’s top 500 companies, including 90% of the FTSE 100, believe that the customer experience online will soon outweigh the customer experience offline – both in importance and quality. But recognising the need is only half the story.

When should you engage your audience? Where are they active? What is
their mindset? Which channels should you use? What are your brand values and vision?

To find the answers, we immerse ourselves in your business – getting to grips with your industry, customers and competitors. Our approach is helping businesses turn these new opportunities into clear results.

Our services include:
• Situation analysis results
• Key performance indicators geared to customer acquisition,
  retention or both
• Selection of online channels and tactics to connect with your
  target market
• Detailed campaign reporting based on analytics and
  performance metrics

Over 40 million people use the internet in the UK alone. Our strategies help businesses turn these opportunities into clear results.